Real Food Brands Marketing Podcast
by Katie Mleziva
October 11, 2024 2:53 am
Looking for ways to grow your natural food business or farm business into a strong local, regional or national brand? Find actionable tips and insights from your Food Brand Strategist, Katie Mleziva, to DEFINE, ALIGN, & ACTIVATE your brand strategy to set your food brand apart and align everything you do around that North Star. Focusing on cohesive, compelling, and consistent food branding will help you build a business you love and make meaningful connections with your ideal audience, team, buyers, suppliers, influencers, and investors. The Real Food Brands Marketing Strategy Podcast answers critical food business strategy questions that will help food entrepreneurs take a brand-first approach, including these Top 10 questions: 1) What sets my food business apart? 2) How do I prioritize all my different ideas for my food business? 3) Who is the ideal customer for my food business? 4) What is brand strategy and brand management? 5) How can I lead my team to help build a strong brand? 6) What is a step-by-step approach to define my food brand? 7) What is the difference between a product feature and a consumer benefit? 8) How to create an impactful customer journey map for my food business? 9) What is a good marketing plan for a food business? 10) What’s the best way to grow my natural food business? Let’s go shake up shopping carts! Katie Brought to you by Real Food Brands (www.RealFoodBrands.com) and hosted by Katie Mleziva. Join Katie and other food business owners to continue the conversation by joining the free Real Food Brands Marketing Round Table group on Facebook!
Recent Episodes
117. Achieve Clarity, Confidence, and Consistency in Your Food Business with a Brand-First Approach
1 month ago116. How Trying to Build Your Food Brand Could Be Holding You Back
2 months ago115. Your Big Shift: From Selling a Great Product to Building a Strong Brand
5 months ago114. Intentional Marketing: getting ON the shelf, IN the cart, and OUT of the pantry (or fridge!)
7 months ago113. The Power (Struggle) of Focus...and How Your Brand Strategy Can Help
10 months ago112. Welcome Back! Doing the Right Things at the Right Time in Your Food Business
11 months ago111. What to Do When Something Is Out of Alignment With Your Vision...and the Shift I'm Making
2 years ago110. 6 Copywriting Tips to Help Food Brands Stand Out with Celsea Jenkins of Grassfed Copy
3 years ago109. Thinking BIG and Making It Happen with Monique & Chevalo Wilsondebriano
3 years ago108. 6 Brand Strategy Tips for Small But Mighty Food Businesses (Part 2)
3 years ago