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How Fitting

How Fitting

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Tired of clothes that don’t fit from a fashion industry that doesn’t care? If you’ve set out to do better with your brand, How Fitting® is the podcast for you. Hear how relatable fashion design entrepreneurs fit their customer, lifestyle, and values, meet factories, and learn practical tips from experts so you can create a perfect fit in your fashion business. Hosted by freelance women’s apparel patternmaker Alison Hoenes.

Recent Episodes

  • How Customer Conversations Become Actionable and Empathetic Insights with Erin Cavanaugh of See ROSE Go

    2 weeks ago

  • Expectations Vs. Reality of Fair Trade Manufacturing with Ari Louise of Glean & Grace

    4 weeks ago

  • Valuing The Longevity Of Clothing with Aiste Zitnikaite of Devinto

    1 month ago

  • Making The “Right” Next Move For Your Brand with Kristen Chester of Casa Danu

    2 months ago

  • What Women Really Think About Pockets According To Research with Aditi Sinha of Point of View Label

    2 months ago

  • This Fit Is Not For Everybody (and that’s okay) with Kalia Carter of BodyCon The Brand

    3 months ago

  • How These Listener-Favorite Episodes Have Shaped Your Fashion Business

    3 months ago

  • Prioritizing The People (While Still Being Profitable) with Kat Williford of Pamut

    4 months ago

  • Rethinking Braless Coverage, Comfort, and Clothing with Keona Moy of Vktori

    4 months ago

  • Innovating Textile Prints For Fashion & Home with Heather Rose Rauscher of Patternier

    5 months ago