AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors

AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors

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AuthorMBA features one-on-one conversations with today’s brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don’ts, content essentials, career decisions, and more. Writing a good book isn’t enough. Selling a good book usually isn’t enough either. To thrive in the new book economy, today’s most successful authors think like an entrepreneur with an MBA and treat their books like a business. AuthorMBA is precisely that, business school for authors.

Recent Episodes

  • How a Big-League CEO Is Launching An Author Career

    10 years ago
  • Lessons in Building a Sustainable Book-Based Business

    10 years ago
  • Inside the Mind of a Senior Editor at Penguin Random House

    10 years ago
  • The Business Decision Behind a Choosing Fiction Over Non-Fiction

    10 years ago
  • Jeremiah Gardner on Work & Life After Raising $22,995 For His Book

    10 years ago
  • Can the Advice of a Chess Grandmaster Make You a Wiser Author?

    10 years ago
  • The 'Magic Formula' for Book Success Isn't What You Think It Is

    10 years ago
  • This Tech Author Breaks Down the ROI Numbers on Book Publishing

    10 years ago
  • What a Venture Capitalist is Doing to Give Power Back to Authors

    10 years ago
  • Terry Starbucker's Journey to Overcome Publishing Disappointment

    10 years ago