Couture & Construction

Couture & Construction


Couture & Construction is a weekly podcast, brought to you by Textures, that breaks down the luxury side of the construction industry. Join us as we share the stories and introduce you to the people behind beautiful spaces. Through conversations with interior designers, architects and luxury builders, host Andrew Denny aims to inspire, educate and strengthen the industry.

Welcome to Season 5 of Couture & Construction! We are an uplifting podcast dedicated to the many different aspects of the luxury building industry.

This week, for our 80th episode of the podcast, we have the pleasure of discussing why your business needs a CRM. We have on David Graham of Greenhouse Creative & Chelsea Rand of Chelsea Rand Consulting!

David & Chelsea are great guests with phenomenal experience on this matter. They actually headed up our very own CRM implementation here at Textures, so they are incredibly well versed in the subject! Tune in the hear the good, bad, ugly & overall success that comes with starting your CRM journey & everything that comes with it!

Check Out David Graham:

Check Out Chelsea Rand:

Episode Sources:

– CRM can boost your conversion rates by 300% (Source).
– The ROI of a CRM software system, when properly implemented, can exceed 245% (Source).
– The average ROI for CRM is $8.71 for every dollar spent (Source).
– CRM software can increase revenue by up to 29% (Source).
– CRM applications can increase revenue by up to 41% per sales rep (Source).
– Companies that use CRM have increased their sales forecast by 42% (Source).
– Sales teams that adopted CRM have grown productivity by 34% (Source).
– 50% of business owners say CRM increased productivity (Source).
– 65% of business owners claim CRM increased their sales quota (Source).
– 40% of business owners say CRM helped reduce their labor costs (Source).
– 74% of business owners state CRM improved customer relationships (Source).
– 74% of CRM software users claim their CRM system gave them improved access to customer data (Source).
– 50% of teams improved their productivity by using a mobile CRM (Source).
– Users of mobile CRM software experienced an 87% improvement in sales, a 74% increase in customer satisfaction, and a 73% improvement in business efficiency (Source).

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