Beyond the Pole: Tales from the CEO

For female-identifying business owners ready to scale their nontraditional service-based or brick-and-mortar businesses to six figures and beyond. Specifically, Leslie supports business owners who are struggling to find their place on social media, or even in networking events due to the nature of their business. Ideal for owners and leaders of tattoo shops, permanent makeup studios, cannabis businesses, movement studios, sex toy shops, and other industries too often left out of the leadership conversation and even more frequently sold sales tools and tactics that just don’t work in their industry. Stop being let down by traditional marketing tools not built to support your nontraditional business. Before your Instagram account gets banned for the third time, start looking at another way to talk about the REAL results you’re getting your clients. What’s most critical is these are business owners looking to define their strengths and values, design a business that supports them, and create a soul-driven (and pleasurable) plan for profitability that speaks to the value and results their clients receive. Leslie Lyons brings her decades of experience launching, scaling, and selling her brick-and-mortar movement studio business to service-based business owners ready to do the same. Listen in and learn how she took “taboo pole dancing” and shared what it truly is which is an emotional transcription and a sexual reclamation and sovereignty. Now she’s ready to help you do the same. There are three primary embodiment tools that Leslie uses so that woo meets strategy to support leaders who are traditionally left out of the business conversation. Tools like the perception triangle supports leaders in problem-solving and managing people with an increased capacity for empathy and understanding. On the sales side, Leslie shares tools like EFT (Emotional Freedom Technique) and breathwork to help you manage your energy before and during your sales process, because the truth is, sales is an energy game. Tune in each and every week to hear from Leslie on what soulful shifts you can make to better support your growing leadership and sales skills.

Entrepreneurs who run businesses like pole dance studios or own tattoo shops face unique challenges that other, more traditional CEOs don’t have to deal with.

One of those challenges–hiring people–can cost you time and money in many ways if you’re not more careful and deliberate. In this episode, I talk about how you can hire the right folks that’ll help your non-traditional business thrive.

2:17 – What happens when people come to work for us

8:00 – Step one to addressing this problem

9:20 – The story you want to paint when you interview someone for a job

11:20 – What to put in the job description so you can attract the potential employee(s) you want

12:40 – The questions you need to ask job seekers in your interviews

Find me on Instagram or LinkedIn or email me at hello@lesliedlyons.com.

Mentioned In The Unique Problem That Non-Traditional CEOs Face When Hiring

New Jack City: 25 Years of “Nino Brown” – The Source

Leave a 5-star review on Spotify or Apple Podcasts!