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Subscription Stories: True Tales from the Trenches

Subscription Stories: True Tales from the Trenches

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Subscription models are crazy powerful. Savvy small companies can easily deploy them to knock huge Goliaths off kilter. We’ve seen it in entertainment, software, hardware, news, retail, hospitality—the list goes on. In her podcast series, Robbie Kellman Baxter interviews the leaders of this revolution about how they’re using subscription pricing and membership models to redefine the biggest industries and generate predictable recurring revenue along the way.

Recent Episodes

  • Loyalty 3.0 with Euromonitor International’s Nadejda Popova, PhD

    4 weeks ago

  • The Future of Loyalty Programs for Retail & CPG with Amazon Web Services’ Justin Honaman

    1 month ago

  • Lessons in “Service-First Product Leadership” from Ford, PlayStation and Beyond with Ross McGregor

    2 months ago

  • How a Subscription can “Smooth the Lumps” in B2B Services with DDI’s Dr. Tacy Byham

    2 months ago

  • Subscription Pricing, Metrics and the Changing Role of the CFO with Maxio’s Randy Wootton

    3 months ago

  • Best Practices in Subscription Funnel Management with Ken Houseman, VP, Product at The New York Times

    3 months ago

  • Season Five Wrap-Up and Season Six Sneak Peek with Robbie Kellman Baxter

    4 months ago

  • Keeping Complex IOT Subscriptions Simple for Customers with Samsara CPO Jeff Hausman

    7 months ago

  • Subscription Models and Innovation with Columbia’s Rita McGrath

    8 months ago

  • Subscription Pricing for Value with Mark Stiving

    8 months ago