people passion purpose podcast with host Nina L. Kovner
by Nina L. Kovner
July 10, 2025 9:00 pm
BUILDING & BREAKING with Nina L Kovner is a podcast about how brands are built, how trust is broken, and what it all means for salon owners, hairstylists, small business creatives and brands who give a damn. Each week, Nina takes you behind the scenes of brand strategy, leadership decisions, and real-world examples from inside and outside the beauty industry. With decades of experience building brands (and witnessing heartbreaking downfalls), Nina breaks down the moments that define a brand: the bold moves, the missed opportunities, the trust built, and lost. Whether you’re leading a team, growing behind the chair, or navigating the noise of modern marketing, this podcast will help you slow down, get clear, and make aligned decisions that build trust and higher lifetime client and team value. No fluff. No BS. Just truth, context, and clarity from someone who’s been behind the chair and inside the brands.
Recent Episodes
The Fundamentals of Brand Story and Building Trust From Costco to Taylor Swift (and Beyond)
1 week agoDrybar: How Simplicity Built A Brand And Inconsistencies Are Testing Its Promise
2 weeks agoOlaplex: How a Brand Built on Bonds Can Rebuild Trust with Salons and Hairstylists
3 weeks agoENCORE Costco: A Masterclass In Trust, Brand Promises, and Lifetime Team and Member Value
4 weeks agoIn-N-Out Burger: The Power of Simplicity, Brand Strategy, and Staying in Your Lane
1 month agoTrader Joe’s: How Brand Story Creates Connection & Builds Trust Through Every Decision
1 month agoStarbucks: How Losing Focus On The Brand Experience Cost Them Barista & Customer Trust
2 months agoTaylor Swift: How Storytelling, Emotional Connection, and Healthy Boundaries Built A Personal Brand
2 months agoTarget: How Knee-Jerk Decisions Break Trust and Erode Lifetime Customer Value
2 months agoAveda: From Salon Experience and Relationship Building Innovator To Fracturing Lifetime Customer Value
2 months ago