The Story of a Brand
by CommerceFocused Media, Inc.
July 25, 2020 5:54 am
The Story of a Brand Podcast is a show focused on e-commerce brands and the entrepreneurs, products, and customers that make up the brand. We believe that people want to buy from authentic Brands they love, admire, and to whom they feel community. Whether it’s how the brand obsesses over the customer experience or how they design or manufacturer their product or their stance on social issues. Our show attempts to illustrate the “Why” people connect to the Brands they love and perhaps just as important, how the Brand connects the customer to the world around them.
In the next part of this episode, Steve Weiss, CEO of MuteSix, gives his best advice for up-and-coming entrepreneurs. He gives an in-depth discussion regarding the recent events surrounding Covid-19. And although he sees much skepticism among consumers, he admits that this is a perfect opportunity for anyone looking to start a new business. All this and more.
In the second part of this episode, Steve talks about What advice he would give to brands getting started; focusing on the consumer, solution-oriented; Consumer trends post-pandemic, skepticism among consumers; What changes his brand will be making; possibly working from home as a long-term option; Why he believes this is the perfect time to start a new business; being open-minded to different ways of finding a job or starting a business; Which e-commerce companies he likes to work with; re-strategizing wholesale companies who want to transition to e-commerce, and more.
Join us while Ramon Vela interviews Steve in Part 2 of this episode and listen to him share the inside story of a brand.
For more on MuteSix visit: https://www.mutesix.com/
Malomo – https://gomalomo.com/cf
Klaviyo – https://www.klaviyo.com/
Retention Science – https://www.retentionscience.com/
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