Building Brand Gravity: Attracting People Into Your Orbit

Building Brand Gravity: Attracting People Into Your Orbit

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Building Brand Gravity: Attracting People Into Your Orbit, is a podcast for communicators across industries looking to gain an inside view into business influence. Each episode will feature a down-to-earth conversation with leading communications professionals, to share what they’re hearing and what they’re saying, in real time.
Welcome to Building Brand Gravity! As sustainability becomes a more common and essential part of corporate conversation, it is important for key communicators and C-Suite executives to know how to navigate conversations and plans of action around it.

This episode features Rob Jekielek, Managing Director at The Harris Poll. Rob has been featured in many notable publications such as The Wall Street Journal, Financial Times, Harvard Business Review and more. He joins Steve to talk about:

The disconnect between front-line workers and managers on sustainability and how to overcome it
What is the biggest blind spot in sustainability reporting?
What is the role of the Chief Communication Officers in sustainability?

More information about Rob and today’s topics:
LinkedIn Profile: https://www.linkedin.com/in/robjek/
Company Website: https://theharrispoll.com/

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