The Crux of the Story
by Gary Sheffer and Mike Fernandez
April 15, 2024 9:36 pm
Two PR veterans who get to the heart of big stories in media and communications. Featuring guests such as the editor of the Wall Street Journal, and Oscar-winning producers.
Recent Episodes
Corey duBrowa and AnnaMaria DeSalva On How They Are Merging Two Storied PR Agencies
3 days agoWeber Shandwick’s Chris Perry on How to Thrive in the Era of Machine and Man
1 week agoPhilip Morris International’s New CCO: Judge us today, not by the 1990s
2 weeks agoJournalist & BU prof David Abel on the Illuminating Power of Film
3 weeks agoBehind the Seams: Nancy Elder of the NY Mets & Jon Weisman talkin' communications
1 month agoPrinceton Professor D. Graham Burnett is Fighting the Forces Fracking Our Attention
2 months agoMentoring in Communications with Tom Martin and Gary Grates
2 months agoThe Changing Nature of Crisis Management with Molly McPherson
3 months agoYour Strategy Needs a Story with BCG’s Martin Reeves and Amazon’s Tomas Kellner
4 months agoNYU Stern Professor Alison Taylor On What It Means To Be An Ethical Business
5 months ago