Lead Balloon – Public Relations, Marketing and Strategic Communications Disaster Stories

Lead Balloon – Public Relations, Marketing and Strategic Communications Disaster Stories

by

Compelling tales from the world of public relations, marketing and branding, told by the well-meaning communications professionals who lived them. On Lead Balloon, professional communicators share tales of the do-or-die situations that defined their creative careers—how they planned for the unexpected, how they navigated high-profile crises, and what they learned in the process. With immersive storytelling and a wry sense of humor, host Dusty Weis revisits epic PR disasters, intense communications scenarios, professional inflection points and notable campaigns we all remember, and usually finds a reason to chuckle. Because sometimes, there are important lessons to be learned from someone else’s worst day. And sometimes, it’s just more convenient than group therapy. Lead Balloon is an award-winning program for strategic communicators and content creators, named by Adweek as “Marketing Podcast of the Year,” nominated for a Webby award and nominated for “Best Business Podcast” in the Podcast Academy awards. Tune in monthly for new episodes. Visit podcampmedia.com/leadballoon to learn more.

Recent Episodes

  • 60. Recession Lessons from Content Marketing Institute Founder Joe Pulizzi: Double Down, Dig In

    4 weeks ago
  • 59. Bot Farms Have Made Social Media Engagement Metrics Meaningless, with Eric Schwartzman

    2 months ago
  • 58. The Mystery of the I-94 Sales & Marketing Tip of the Week Billboard, with Ken Hoffman & Kyle Brown

    3 months ago
  • 57. Why Have Streaming Services Put So Many Ads In Our Shows? with Film Critic Matt Zoller Seitz

    4 months ago
  • 56. What Happens at American Airlines After a Plane Crash: Behind the Scenes with Former Spokeswoman Jennifer R. Hudson

    5 months ago
  • 55. Liquid Death Spoofs the Pepsi Harrier Jet Giveaway, with Andy Pearson & Jeff Beer

    6 months ago
  • 54. The Election of the Podcast? 2024 Presidential Campaign PR Focuses on Podcasts & Social Media

    7 months ago
  • 53. Alex Jones’s Infowars Being Purchased by the Onion and Sandy Hook Families, with Onion CMO Leila Brillson

    8 months ago
  • 52. FEMA Public Affairs Team Still Carries Scars from Hurricane Ike Assignment, with Molly McPherson & Mike Moore

    9 months ago
  • 51. The Legend of Dukakis in a Tank: White House Comms Pros Talk Presidential Optics, with Josh King and Kevin Sullivan

    10 months ago