The Content Experience Show
by Uberflip
August 15, 2023 2:00 pm
The Marketer’s Journey is a podcast dedicated to learning from senior marketing executives including the career journey they’ve taken and the buyer journey they set their customers on. Each week we speak to a senior marketer and learn whether it was luck, hustle or a combo of the two that propelled them to their latest post. We then discover how they engage their current and future customers on a path that is similarly planned but adaptive. The Marketer’s Journey features amazing conversations with marketing leaders who share how to attract and convert leads with personalization for the entire buyer journey. Each episode will cover topics like digital marketing, demand generation, account-based marketing, sales enablement, content marketing, inbound marketing, martech, leveraging technology, and content experience.
Recent Episodes
Ep #151: How to Segment When you Have 20 Million Users w/ Jessica Gilmartin, CMO of Calendly
1 year agoEp #150: How Harri is Using ABM to Move to Enterprise w/ CMO Jennifer Ravalli
1 year agoEp #149: Why BDRs Belong Under Marketing w/ Susan Beermann, CMO of Contentstack
1 year agoEp #148: Can a Bot Deliver Trust & Confidence? w/ Peter Mullen, CMO of Interactions
1 year agoEp #147: Why Sales Leaders make Great CMOs w/ Caroline Goles, CMO of Pax8
1 year agoEp #146: Data & Determination: A CMOs Billion-Dollar Impact w/ Alyssa Hall, CMO of CDI
1 year agoEp #145: The One Marketing Play That Helped Salsify Scale to Over $130M ARR, w/ Rob Gonzalez, CMO of Salsify
1 year agoEp #144: Growing Beyond $1 Billion in Revenue w/ Bryan Law, CMO of ZoomInfo
1 year agoEp #143: ActiveCampaign Balances Automation with Product Experts to Guide Buyers to Purchase w/ Shay Howe, CMO of ActiveCampaign
1 year agoEp #142: How Therabody Is Building Its Brand by Addressing Real Consumer Pain w/ John Solomon, CMO of Therabody
1 year ago