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Strategic Storytelling

Strategic Storytelling

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Strategic Storytelling blends together the magic of storytelling with practical strategies for copywriting and marketing, especially creating content, branding, and planning. Forget about movies, bedtime stories, and fairy tales: Cathy Goodwin, an online strategist and published author, show you how business storytelling will directly impact your bottom line. No fairy godmothers allowed!

Recent Episodes

  • 163 Is your story a literary production, a good business story, or both?

    1 week ago

  • 162 Using Personal Stories to Build An Empire: Interview with Connie Ragen Green

    2 weeks ago

  • 161 Does your story show the prospect's state of awareness?

    3 weeks ago

  • 160 How to Write Client-Pulling Copy by Telling Stories and Choosing Words

    4 weeks ago

  • 159 Three lessons solopreneurs can learn from cat stories (even if you're not a cat person)

    1 month ago

  • 158 Add stories to your course design: Interview with Lisa Yoder

    1 month ago

  • 157 Telling a Big Story. To Illustrate a Small Concept

    2 months ago

  • 156 Tell a story to introduce yourself to prospective clients: Interview with Copywriter Nicole Kepic

    2 months ago

  • 052 When Nobody Understands What You Do, Tell These 2 Stories - Encore presentation

    2 months ago

  • 155 Should Your Origin Story Make You Seem Lucky or Good?

    2 months ago