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Measure Up

Measure Up

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Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you’re a marketer or analysts wondering how to measure your campaigns’ performance, we’re here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You’ll learn the best practices, tips, and actionable advice from people who’ve been in your shoes.

Recent Episodes

  • Measuring Podcast Ads: Insights & Techniques with Amelia Coomber

    2 months ago

  • Prompt Engineering for Marketers & Analysts with Mike Taylor

    3 months ago

  • How to Measure & Maximize PMax with Expert Navah Hopkins

    3 months ago

  • The MMM Gap - How Marketers are Navigating the Shift to Marketing Mix Modeling

    6 months ago

  • Challenges of Marketing Measurement with Neil Hoyne, Chief Strategist @ Google

    7 months ago

  • These ain't your parents' billboards - Measuring OOH with Ty Tinker of AdQuick

    7 months ago

  • Do you really know how to test your paid media?

    9 months ago

  • Unscripted: A Dive Into MeasureCamp with Peter O'Neill

    9 months ago

  • Respect your customers! Privacy in marketing with Siobhan Solberg

    9 months ago

  • Marketing Measurement for Higher Education - with Josh Dodson

    10 months ago