Marketing Career Playbook

The Marketing Career Playbook shares practical and insightful ideas and actions for marketers looking to develop their skills and drive their marketing careers forward.

How do I develop my marketing career? How do I get promoted to the next level? How can I work out which next marketing job to do? Which marketing skills do I need to develop that will make me a strong marketer?

I’m your host, Eve Weatherburn – Founder of Meraki Marketing Learning Studio, and I asked these (and many more!) questions during my corporate marketing career, in which I started out as a Sales Coordinator and eventually reachd a Vice President Marketing position.

So many marketers that I’ve led in teams and mentored the past few years have also been searching for answers to these and other career questions.

That’s why I’m sharing the strategies, advice and insights I wished I’d had in the early-to-mid years of my marketing career when I was trying to decide which jobs would match my skills and interests, how to change industry, and how to keep progressing so I didn’t feel stuck.

…if you’re a marketer focused on developing yourself and progressing your career, this show is for you.

…if you know you want to move above Manager-level in marketing but don’t know how or it hasn’t happened for you yet, then this show is for you.

…or, if you don’t have anyone at work to mentor you and offer great advice on how to become a better marketer, this show is also for you.