How-To > Business > Sales & Marketing > Marketing

Brainfluence

Brainfluence

by

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like Robert Cialdini, Dan Pink, Guy Kawasaki, Jonah Berger, Chris Brogan, Maria Konnikova, and many more. Learn more and join the conversation at RogerDooley.com

Recent Episodes

  • The Activator Advantage with Matt Dixon

    3 months ago

  • Audacious with Mark Schaefer: How Humans Win in an AI World

    3 months ago

  • iMotions, Affectiva and Neuromarketing with Peter Hartzbech

    5 months ago

  • Cruise Industry Insider: Making Waves with Lisa Lutoff-Perlo

    7 months ago

  • Marshall Goldsmith’s AI Legacy: Free MarshallBot for Better Leadership Globally

    8 months ago

  • AI Podcasts, Google NotebookLM and Pricing Psychology

    9 months ago

  • The Future of Airline Customer Experience: Call Centers, AI and New Regulations with Mario Matulich

    10 months ago

  • The Illusion of Choice with Richard Shotton

    12 months ago

  • Better Customer Interactions: New HBR Study

    12 months ago

  • Tightwads and Spendthrifts with Scott Rick

    1 year ago