Tech of Business
by Jaime Slutzky
April 7, 2021 8:30 pm
Expand Online is a podcast for music teachers to discover and implement supplementary and replacement income through online products. Tune in weekly for trainings, musings and interviews.
This episode is not focused on raising your prices. It is not focused on squeezing as much as you can out of your students and their parents. It’s not even about actually setting prices!
In reality, this episode of the podcast is strictly about thinking about pricing your lessons and programs for the online space.
When we start or expand our online offerings, it’s a perfect time to re-evaluate how we set our pricing.
In this episode, I share with you my thoughts on:
– pricing group programs that highlight the actual deliverables
– pricing one on one online lessons
– pricing small group online lessons
The difference between group programs and small group lessons is the way that instruction is presented and the expectation that occurs inside live sessions. That is not the focus of this episode, and I didn’t even bring it up while I was recording, but I thought it would be helpful in case you had that question — have another questions for me? Send me a DM on Instagram or Facebook!
This episode was entirely inspired and crafted after a short Instagram DM conversation with a voice and piano teacher a few days ago.
And and upcoming episode can come out of a conversation that we have –> https://techofbusiness.com/connect-call/ (this is a 30-minute call the one that I list on the podcast is http://callwithjaime.com which lasts 10-minutes — both are free!)
Do you know someone who is ready to launch a new online program? Be sure to share this episode with them so that they price the program to match the deliverables 🙂
166: Pricing Your Online Music Lessons & Programs2 weeks ago
165: Conversations with Listeners & Clients3 weeks ago
164: What if nobody buys my new program?4 weeks ago
163: Promoting your programs with free content1 month ago
162: Creating Pre-Recorded Content for your Online Programs1 month ago
161: Expanding beyond teaching with Andrea Miller2 months ago
160: Young Kids in your Online Studio - embracing the family2 months ago
159: Adult Student Success with your Group Programs2 months ago
158: A Success Matrix for your Online Studio2 months ago
157: The perfect students for your online studio2 months ago