Made To Lead

The Made to Lead podcast tells the personal and professional stories of amazing people of African descent who are leading in their various spaces. Hosted by Aziz Garuba, each episode features an interview with a dynamic individual about their achievements, challenges, dreams and aspirations. These candid conversations are meant to showcase the wonderful talent of the African diaspora, and to inspire you to take action because you were also made to lead.

Today we chat with Ifę Elizabeth Shabi, a prolific brand consumer brand builder, entrepreneur, CEO, and biochemist focused on creating products and businesses in the beauty industry. She’s the founder of beauty brands including Loola Cosmetics, Serumize Skin, and HB Labs, and her work has been recognized by Forbes and Elle.

We discuss her impressive story as a young black female founder in a traditionally white space, including how she started her company and the challenges she overcame to get to this point in her life.