The Science of Change

The Science of Change

by

Behavior change is hard. Actively changing another person’s behavior is even harder. But many companies have been able to crack that code. They’re the companies who understand that people don’t always — or maybe even rarely — act rationally. The Science of Change is a podcast that seeks to demystify how businesses apply the psychology of decision-making. Each episode, host Kristen Berman, behavioral scientist and co-founder of Irrational labs, interviews visionary product or organizational leaders to find out how they’ve leveraged data to learn about both their customers’ and their employees’ behavior — and how they’ve managed to change it. Those insights, along with some of the latest research in their fields, will help us get to the bottom of our core psychologies. So let’s dig in and unlock the secrets behind The Science of Change. The Science of Change podcast is presented by SetSail. Act on the moments to lead to a sale. Visit us at https://setsail.co (setsail.co) or on LinkedIn to learn more about the world’s number one revenue execution platform.

Recent Episodes

  • How Do Yelp Reviews Shape Our Choices?

    2 years ago

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  • How Does Asana Make Us More Accountable?

    3 years ago

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  • How Does Affirm Get Us to Buy Now Pay Later?

    3 years ago

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  • How Does Match Make Dating Easier?

    3 years ago

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  • How Did Lyft Change The Way We Ride?

    3 years ago

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  • How Does SetSail Drive Sales Productivity?

    3 years ago

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  • How Does Airbnb Disrupt with Design?

    3 years ago

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  • How Does Netflix Get Us To Binge Watch?

    3 years ago

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  • Coming Next Week: The Science of Change Is Back

    3 years ago

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  • Holiday Mini-sode: 3 Ways to Make Your New Year's Resolution Stick

    3 years ago

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