Leverage & Beverage

A podcast about the trials and tribulations of building, growing, and nurturing businesses and hobbies. We will hear stories and talk about the strategy behind the process, all while sipping on some of our favorite beverages. The goal of this podcast is to create leverage and learn about how to get from where you are to where you want to go.

Tune in to Episode 14 with Ben Roberts III of Ben’s Shine, a shoeshine business. We talk about his upbringing and early entry into the world of business development. We talk about family dynamics and how sometimes things that seem unfair or not beneficial, actually turn out to be in our benefit. We sip on some Grand Marnier and touch on client acquisition in ways that might seem traditionally “un-business-like.” We also talk about building a community around a product or service and how relationships and experience will keep clients coming back around.