16 Ways from Sunday

16 Ways from Sunday

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16 Ways From Sunday is a podcast for high-performing financial planning professionals that are committed to improving their craft. Hosted by blogger, marketer, nationally syndicated radio show host and consultant Mark Mersman, this podcast takes a rifle-approach with a focus on financial advisor marketing and business building. Each episode provides actionable marketing ideas and insights, typically delivered through candid interviews with some of the top thought leaders in marketing and/or the financial advice industry. From digital marketing to traditional direct-response marketing, each episode delivers straight-forward and engaging content that any financial professional can use to improve their bottom line and grow their practice. Mark Mersman is committed to exploring the world of marketing from every angle, or as he once put it “16 Ways from Sunday,” proving that you don’t have to be entirely right to accurately get your message across. He’s been featured in Barron’s, The Wall Street Journal, Fox Business, WealthManagement.com, Investopedia, and a number of other industry publications, including being a regular contributor to Investment News and Financial Planning magazine. Hosted By: Mark Mersman – Marketing & Business Building Consultant / Blogger / Nationally Syndicated Radio Show Host

Recent Episodes

  • Ep. 22 Matthew Halloran: On Financial Advisor Podcasting

    4 years ago
  • Ep. 21 Coach Micheal Burt: On Follow Up, Structure, and Activation of Prey Drive

    5 years ago
  • Ep. 20 Jonathan Arnold: On partnering with the mortgage industry to grow your practice

    5 years ago
  • Ep. 19 Sara Grillo: On the Two Sentence Rule and Elevator Pitches

    5 years ago
  • Ep. 18 - Dennis Mosley Williams: On the Experience Economy and Serious Shift

    5 years ago
  • Ep. 17 – William Chettle: On Brand, Experience, Persuasion, and the Little Things

    5 years ago
  • Ep. 16 – Mark Mersman: On Seizing Opportunity – The SECURE Act

    5 years ago
  • Ep. 15 – Steve Phillips: On Business Refinement, Why the Words Matter, and Defining Your Brand

    5 years ago
  • Ep. 14 - Sangram Vajre: On Funnel Flipping, Account Based Marketing, and the Secret Formula for Category Leadership

    6 years ago
  • Ep. 13 - Jeff Leppert & Kevin Holt: On the Integration of a Tax Practice and Insurance Agency with Wealth Management

    6 years ago