The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
by Melina Palmer
April 16, 2024 9:00 am
Consumers are weird. They don’t do what they say they will do and don’t act how we think they “should.” Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy – or not) and provide simple, actionable tips you can apply right away in your business. Whether you’re a small business or thriving corporation, Melina’s tips can help your business increase sales and get more customers.
Recent Episodes
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6 days ago382. Understanding Customers Through Emotions w/ Nick Hobson (Refreshed Episode)
1 week ago381. The Art of Effective Feedback w/ Therese Huston
2 weeks ago380. Hacking Human Psychology: Leveraging the IKEA Effect in Business (Refreshed Episode)
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3 weeks ago378. The Illusion of Focus: Why We Miss What Matters When it Matters Most (Refreshed Episode)
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4 weeks ago376. Status Quo Bias (Refreshed Episode)
1 month ago375. AI That Understands People: Blending Tech and Behavioral Science
1 month ago